ChatGPT Ads is the marketing opportunity of the next 5 years. Focal is the tool to win it.
We started with a 1,500+ business waitlist and the same conversation every week. Marketers know ChatGPT Ads will define the next decade of paid acquisition, but the tools to create, study, and scale them did not exist. So we built Focal.
We assumed someone had built this. No one had.
01
No tool built for ChatGPT Ads
Existing ad platforms were built for Google and Meta. ChatGPT Ads have their own creative patterns, formats, and winning angles, and nobody had a workflow for them.
02
Marketers flying blind
No way to study what competitors are running, no way to spot winning patterns, and no way to ship variations fast enough to capitalise.
03
Account data trapped on Google and Meta
Years of converting creatives, audiences, and angles sat unused inside Google Ads and Meta Ads accounts. Nobody had built the bridge to ChatGPT Ads.
How Focal operates
- Creative tooling focused on ChatGPT Ads formats and winning angles.
- Competitor library covering live ChatGPT Ads campaigns across industries.
- Connectors that turn Google Ads or Meta Ads account data into ChatGPT Ads campaigns.
Founding team
Henry Purchase
Co-founder
Previously built and exited a SaaS to 40,000+ users across 103 countries. Businesses using that platform saw 4x better acquisition results. He now brings that operating experience plus a multi 7-figure marketing agency background to Focal.
- Runs a multi 7-figure marketing agency
- 10,000+ followers learning paid acquisition
Coming soon
Co-founder
Details shared soon
This profile is intentionally reserved until details are publicly shareable.
Built for one outcome
Not more reporting. Winning ChatGPT Ads campaigns. Focal gives teams a direct path from creative idea to shipped campaign.
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