Focal
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Focal
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Build Winning ChatGPT Ads from Claude or ChatGPT

Connect Focal to your favorite LLM via MCP. Brief campaigns, study competitors, and launch winners through conversation. Best practices and winning formats included.

Join WaitlistSee how it works
Focal performance dashboard showing ChatGPT Ads spend, conversions, CTR, and ROAS

Works with

Claude
ChatGPT

How the Focal MCP server works

01

Install the Focal MCP server

Drop the Focal MCP endpoint into Claude Desktop, ChatGPT (Pro), or any MCP client. One-line config, no plumbing.

02

Sign in with your Focal account

The first call asks for your account. After that, every chat session has full access to your ChatGPT Ads library, competitor data, and account connectors.

03

Build campaigns in conversation

Brief winning ChatGPT Ads, pull competitor angles, generate creative variations, and ship campaigns directly from Claude or ChatGPT.

What you get with MCP

Talk to your ChatGPT Ads

Ask Claude or ChatGPT what is performing, what to launch next, or what competitors are running. Focal exposes every data point through MCP, so the assistant always has the right context.

Best practices, on tap

Focal ships its winning-format playbook, creative patterns, and competitor library into every chat. Your LLM does not invent best practices, it pulls them from Focal.

Run campaigns from chat

Generate creative variations, queue launches, pause underperformers, and rebrief winners. Every action runs through Focal, audited and reversible.

Use your favorite assistant

Claude Desktop, ChatGPT, Cursor, any MCP-compatible client. Bring the assistant you already trust. Focal stays the same underneath.

Common questions

What is MCP?
MCP (Model Context Protocol) is an open standard that lets LLMs talk to external tools and data sources. The Focal MCP server exposes your ChatGPT Ads, competitor library, and account connectors to any MCP-compatible client, including Claude Desktop and ChatGPT.
Which clients work with Focal MCP?
Claude Desktop, ChatGPT (Pro tier with MCP support), Cursor, and any client that implements the MCP spec. We test against Claude and ChatGPT every release.
Do I need a Focal account?
Yes. The MCP server uses your Focal credentials to access your ad accounts, creative library, and competitor data. Your assistant only sees what your account is allowed to see.
Can the LLM actually launch campaigns, or only read data?
Both, with explicit confirmation. By default the assistant can read freely and propose actions. Anything that would create or modify a campaign requires you to confirm before Focal executes it.
How is this different from the Focal web app?
The web app is built for teams who work in a browser dashboard. MCP connects the same data and actions into Claude, ChatGPT, or Cursor so you can brief and launch without leaving your chat client.

Ready to build ChatGPT Ads from your favorite LLM?

Join the waitlist and we will send the MCP install instructions the moment access opens.

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