ChatGPT Ads is the next channel your team needs to win.

Focal gives in-house marketing teams the creative, competitor data, and connectors to launch winning ChatGPT Ads campaigns from day one.

Join Waitlist See pricing

Focal dashboard showing winning ChatGPT Ads creatives and competitor campaigns

Your competitors are about to ship their first ChatGPT Ad

The marketing teams that move first will own the next decade of paid acquisition.

0m+

people use ChatGPT every month

higher conversion from ChatGPT vs Google

of brands have not run a ChatGPT Ad yet

The best practices do not exist yet

ChatGPT Ads is too new for anyone to have figured it out. There is no canonical playbook, no benchmark report, no agency veteran who has run it for two years. You are building the manual while you ship.

Stuck staring at a blank brief

You can't study what's working on ChatGPT the way you can on Meta or Google. No transparency, no library, no patterns to copy from. Most teams default to repurposing Google or Meta creative and find out later it does not perform.

Account data trapped on other channels

Years of converting creatives, audiences, and angles sit unused inside Google Ads and Meta Ads. Nobody has built the bridge that turns proven Google and Meta performance into a ChatGPT Ads launch.

How Focal works

Connect your account

Plug in Google Ads or Meta Ads, or onboard with the Focal Chrome extension if you are starting from scratch.

See what wins

Focal surfaces the ChatGPT Ads competitors are running, the patterns that perform, and the angles your existing campaigns suggest.

Ship and scale

Generate creative variations, launch campaigns, and track performance week over week. The winners feed back into your queue.

Built for marketing teams that need to move fast

See exactly what competitor ChatGPT Ads look like

Browse a live library of competitor ChatGPT Ads. Filter by industry, format, and angle. Bookmark the patterns worth replicating in your next sprint.

Competitor ChatGPT Ads library with industry and angle filters

Generate variations from your best-performing ads

Connect Google Ads or Meta Ads, and Focal turns your top-performing creatives into ChatGPT Ads variations. Skip the cold-start; ship from a proven baseline.

Creative variation engine generating ChatGPT Ads from existing campaigns

Ship the queue, skip the rest

Every recommendation is a concrete next ChatGPT Ad to launch. Prioritised by impact. Your team works through the queue instead of drowning in dashboards.

Prioritised ChatGPT Ads launch queue for marketing teams

One number your CMO understands

Pipeline impact from ChatGPT Ads, trended over time, with creative-level breakdowns. Drop it in your monthly report and move on.

ChatGPT Ads pipeline impact dashboard with creative-level breakdown

See Focal in action

A 3-minute walkthrough showing how teams create winning ChatGPT Ads, study competitors, and ship campaigns.

Pricing

Compare monthly vs annual, save with annual billing, and pick the plan that matches your current stage.

Starter

For solo marketers running their first ChatGPT Ads campaigns.

$79/month

$99/moSave 20%

Join Waitlist

1 ad account
Create winning ChatGPT Ads
3 competitors tracked
Google Ads or Meta Ads connector
Dedicated Slack channel
Agent actions
API access

Growth

For agencies running ChatGPT Ads for 5-10 clients.

$239/month

$299/moSave 20%

Join Waitlist

Everything in Starter
10 ad accounts
Both Google Ads and Meta Ads connectors
50 competitors tracked
Dedicated Slack channel
1-on-1 onboarding calls
Chrome extension
100 agent actions/month (coming soon)

Enterprise

For agencies managing 20+ ChatGPT Ads clients or in-house teams with multiple brands.

Custom

Join Waitlist

Everything in Growth
Tailored ChatGPT Ads playbook
Custom competitor sets
Custom ad accounts
Priority connector support
API access
Custom agent actions (coming soon)

Hire the team that built Focal

We run ChatGPT Ads campaigns for brands that want results without managing the tool themselves. Strategy, creative, and reporting handled end-to-end.

See ChatGPT Ads Agency

See how it works

Practical walkthroughs on creating winning ChatGPT Ads.

How to Advertise on ChatGPT in 2026

How to run ChatGPT Ads in 2026. Formats, targeting, creatives, and what to measure for ROI.

ChatGPT Ads are Live! Launch Walkthrough

A walkthrough of the launch surface, the formats advertisers can run, and what to ship first.

ChatGPT Ads vs Meta Ads. Which is better?

A side-by-side on ChatGPT Ads and Meta Ads. Audience, intent, creative format, and where each wins.

ChatGPT Ads vs Google Ads. Which is better?

A side-by-side on ChatGPT Ads and Google Ads. Search intent, ad format, conversion, and what to budget where.

Common questions

How quickly can I launch my first ChatGPT Ad?

When ChatGPT Ads opens to your category, Focal will help you brief, generate, and ship a first campaign within days of connecting an ad account or installing the Chrome extension. The creative is generated from your existing Google or Meta campaign data, the competitor angles come from the live library, and the launch queue is prioritised by likely impact.

Do I need a Google Ads or Meta Ads account?

No. The Chrome extension lets you build winning ChatGPT Ads from scratch using best-practice templates and competitor patterns. The connectors make it faster if you do have an account, but they are not required.

Does Focal replace my Google Ads or Meta Ads workflow?

No. Focal complements them. Google Ads and Meta Ads still matter for those channels. Focal focuses on ChatGPT Ads specifically and turns what you already know about converting audiences and creatives into a starting point for winning ChatGPT Ads.

Can I track multiple products or brands?

Yes. Starter includes 1 ad account. Growth supports up to 10 with both Google Ads and Meta Ads connectors and unified reporting per brand. Enterprise scales to your setup and keeps reporting consistent across products, regions, or teams.

How do I report ChatGPT Ads performance to leadership?

Every ad account gets a creative performance dashboard tied to pipeline impact, trended over time. Pair it with the competitor library so leadership can see what your team is doing differently, then drop it into your monthly report.

My question is not listed here.

Email support@tryfocal.com and we will get back to you directly.